Located in Denver’s historic Uptown neighborhood at the intersection of 17th & Pearl streets, the Bespoke Uptown development offered a unique opportunity to bring more residents and more retail to a highly commercial, walkable district – carefully. Given the neighborhood’s long history, dating back to the turn of the 20th Century, respecting and preserving the unique character of the district was of utmost importance for this project’s success from day one.
Under the leadership of SA+R, the project team undertook a significant community engagement process with neighborhood groups, the City of Denver, and Historic Denver, to help protect the character of the 17th Street commercial corridor while still achieving the development’s residential program goals. Ultimately garnering a re-zoning approval from the city, the project not only incorporated the adaptive re-use of one historic commercial building on the Southeast corner but also incorporated the façade of an additional retail storefront, preserving the street frontage’s multi-textured character.
In addition, our team utilized a stepped-back massing approach to create a gradual scale shift off of the north and south ends of the site while also allowing for rooftop amenity spaces with unfettered views of the Rocky Mountains. Design guidelines in the district required an 85% brick façade which also helped the project to feel more grounded within the neighborhood, though the incorporation of metal panels and black metal window fenestration allude to the timely aesthetic of the interior to passersby.
In addition to our architectural role, the SA+R team also led the complete interior design and FF&E across the entire site. Playing off of the masonry envelope of the building and the strong character of the historic homes in the area, the interior design team sought to create the feel of a brownstone home within the context of this rental environment. As such, design choices incorporate timeless, updated classics such as warm, cozy materials and darker woods.